NASA NTRS · 20010047621
Aerospace Technology Innovation
Abstract
Commercializing technology is a daunting task. Of every 11 new product ideas, only one will successfully make it to the marketplace. Fully 46% of new product investment becomes sunk in cost. Yet, a few good companies consistently attain an 80% technology commercialization success rate and have lead the way in establishing best practices. The NASA Incubator program consists of nine incubators, each residing near a NASA research center. The purpose of the incubators is to use the best practices is to use the best practices of technology commercialization to help early stage businesses successfully launch new products that incorporate NASA technology.
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Turner, Janelle, Cousins, Liz. 2001-01-01. Aerospace Technology Innovation. https://ntrs.nasa.gov/citations/20010047621
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