Natural Language Processing to Inform Agent-Based Modeling: With Application to Modeling Adoption of Medium-Duty Electric Vehicles
Agent-based socio-technical modeling of medium- and heavy-duty (MDHD) electric vehicle (EV) adoption has the potential to provide analysis, prediction, and gui. This paper describes new applications of text analysis developed through machine learning (ML) to build and understand relevant topics and their saliency in the published discourse on adoption of MDHD EVs. This work contributes to the state of the art in topic mining models by defining a new metric of topic ranking (START) that quantifies the importance of predefined topics within the corpus using weighted results for predefined topics from two topic modeling approaches: Latent Dirichlet Allocation (LDA) and BERTopic. The START metric is then demonstrated in practice to model how academia and industry view the EV adoption process based on the respective texts published by these groups. Results show that academic literature places more emphasis on categories of interests such as norms/attitudes and adopter knowledge, while trade journals tend to emphasize long-term cost more than academia. The two bodies of literature agree on the importance of policy and incentives in MDHD EV adoption. Together these results illustrate the potential to use ML-based text analysis to populate the characteristics of agent-based socio-technical models.